Speaking of Caviar, people who know something about luxury goods and jewellery will not be unfamiliar. This is a jeweller in Russia. In addition to selling a variety of expensive luxury goods, Caviar also often launches customized versions for Apple devices. For example, this month, Caviar has successively launched the iPhone 12 series with Jobs black turtleneck fragments and pure gold versions, both of which are expensive.
Recently, Caviar has been eyeing Apple’s newly released flagship headset——AirPods Max, and launched a customized version plated with “pure gold”. According to media reports from MacRumors, the customized version of AirPods Max offers black and white colors, and each color is available as a single piece worldwide, indicating that this headset may be personal.
Caviar said that this headset looks very elegant, can highlight the status and taste of the owner, suitable for those who “always stand on top.” The gold-plated customized version of AirPods Max will go on sale in 2021, with a price of up to 108,000 US dollars.
Many netizens said that after being plated with pure gold, it does look more high-end, but AirPods Max is already very heavy, and it is even heavier if it is plated with gold. If you wear it for a long time, you may get cervical spondylosis. This statement is not unreasonable. AirPods Max weighs 384g, which is more than 100g heavier than other flagship headphones of the same level, and is plated with pure gold. It is estimated that the weight is more than 500g, and the burden on the neck is relatively large.
In addition, Caviar recently launched a solid Golden Rock PS5 console that weighs 20 kilograms. The shell is made of 18K gold. The handle also provides black armored gold ornaments, with a crocodile leather handle + gold-inlaid touchpad. Although Caviar did not announce the price of this host, but only the gold that can be sold for 1.5 million euros.
In the past few years, Caviar has been active in the front line of luxury equipment customization. In addition to adding precious metals and jewelry, Caviar is constantly experimenting with various unique designs and materials. Caviar had previously launched an iPhone 12 with hardened titanium alloy material, and shielded the front and rear cameras, indicating that it can ensure the privacy of users. I don’t know if Caviar will come up with any interesting customization solutions after the release of the iPhone 13 series.